USA Track & Field has awarded the bids for the USA Youth Outdoor Track & Field Championships, to be held in July 2011, and USATF National Junior Olympic Cross Country Championships, to be held in December 2011, to Myrtle Beach. This is the first time that a host city has been awarded two youth championships in the same year.
"Myrtle Beach presented very strong bids for these two championships," said USATF Youth Division Chair Lionel Leach. "We look forward to working with the Local Organizing Committees to stage first-class championship events for our athletes in 2011."
The Myrtle Beach Area Chamber of Commerce/Convention and Visitors Bureau staff, former Olympians, city officials and others traveled to Indianapolis Dec. 3-5 to make a final pitch for the sporting events. Each event is expected to attract between 2,500 and 5,000 youth competitors between the ages of 7 and 18 plus their families.
A diverse mix of community representatives (Local Organizing Committee) attended the USATF Annual Meeting, where finalists gave 15-minute presentations highlighting the facilities, accommodations and amenities and then responded to any questions. Myrtle Beach was short-listed with Greensboro, N.C., for the track and field event and with Richmond, Va., and Lexington, Ky., for the cross country event. The representatives of the Local Organizing Committee were:
"We put together a dynamic team, including celebrity athletes, to show that Myrtle Beach deserves to play host to these championships," said Brad Dean, MBACC president and CEO. "With the improvements to Doug Shaw Stadium, Myrtle Beach is now positioned for national sporting events that will draw youth and adult competitors, families and spectators, adding to Myrtle Beach's arsenal of sports tourism."
Representatives pitched Whispering Pines Golf Course for the cross country event and Doug Shaw Memorial Stadium for the track and field event. The stadium, jointly owned by the city of Myrtle Beach and Horry County, recently underwent $4 million in improvements including track upgrades and expansion from six to eight lanes, state-of-the-art video scoreboard and upgraded stands, lighting and press box.
"The most important element of the pitch is the facilities," said Danna Lilly, CMP, CVB director of sales. "Our beaches and attractions make a perfect backdrop, but without the appropriate venue, we wouldn't have won the bids."
For more information on USA Track & Field, visit USATF.org.
Source: Myrtle Beach Area Chamber of Commerce
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